David Balsar

David Balsar is the founder of under.me, a new unisex underwear label from famous actress and model Bar Refaeli designed, as Bar says, "simply to fit".

Thanks to popular promo videos od Refaeli and David business acumen under.me quickly became recognizable online clothing label. Before his venture into apparel and fashion, David held various positions in different companies form the Internet and Media industry, including the post of Director of Biz Development at BabyTV, one of FOX niche channels.

David has many expertise which include project management and business development in the fields of new media, social space, gaming and start-ups.